Digital Communication and Tools

Digital  Communication and Tools


Innovation is the great way to success in this digital age. The path of Innovation in business means doing something different smarter or better that will make a positive difference in terms of value, quality or productivity by using emerging or proved technology of the world. The technology which has already proved itself in last two decades is of course the information technology  (IT). It has dramatically changed the lives of the individuals and organizations. Currently online shopping, digital marketing, social networking, digital communication and cloud computing etc.are the best examples of change which came through the wave of information technology. Now accurate business planning, effective marketing, global sales,systematic management,  real time monitoring, instant customer support and long term business growth cannot be achieved at the optimum level without IT. The success of every business depends on certain factors.  Some of which are accurate analysis,  choosing the right technology and future vision.  Research from last two decade has proved that those organizations that do invest in technology and choose the path of innovation increase their market share, financial figures and overall Competitiveness.  Information technology is the only technology which provides you the opportunity to analyse specific data and plan your business journey accordingly.

 It also provides you many tools which can solve complex problems and plan the scalability of your business. In the morden age it is proved that digital marketing is a grate tool which let you promote your products or services to the global market while sitting in the comfort of your remote office or home. And thanks to the cloud computing and morden communications which enables you to form a global organization manage and monitor its virtual office all over the world. Now let us discuss how information technology plays a vital role in different phases of business. 



Digital Communication Tools:


Technology has changed the way we interact and communicate with other. With the increased use of social based networks, people can create new relationships and also discover old friends. With technology, parents can communicate and keep track of their children. So communication has become easier and cheaper. Below are a few uses of technology towards individuals. 


(1)  Text messaging services:

Keeping in touch with friends is very important, so text messaging services have solved this problem by creating mobile phone apps,which enable you text your buddies on instant for free. A good example is ebuddy. The buddy chat service will allow you to chat with your close friends via text for free.


(2)  Social networking platforms:

These social interaction networks have helped individuals discover old school friends and also get new friends based on intrests and region. Before this technology it would be next to impossible for you to find all your old friends and interact with them on instant share life and your past on instant. It would even be difficult to get new friends from other countries. But now that barrier has been removed by social networks like facebook.com 


(3) Parental security apps:

Gone are the days when you had to lie your parents about your location. Now with GPS tracking mobile apps, your parent will install this GPS enabled app and they can see where you are. These apps also have maps which indicate red zones so you can tell if your child is in that area. When something wrong is detected the app will notify the parent that their child might be in danger. 


(4)  Free internet calls :

Friends can call each other for free using free internet call centers. A good example is SKYPE. With skype software installed on my laptop, I can communicate with my friends for free if they also have skype on their laptops. This software can also be installed on smart phones. Get this software from skype.


(5)  Use of emails:

Even though social networks are trying to replace email communication there is certain information which users cannot exchange via social networks. So email services like yahoo mail, Hotmail and Gmail. Have eased communication. It is now very rare to find a person writing a letter,  because that will involve posting in to a postal office and paying delivery fees, which is not the case when you use electronic mail.


(6)  Text messaging services:

Keeping in touch with friends is very important so text messaging services have solved this problem by creating mobile phone apps, which enable you text your buddies on instant for free. A good example is ebuddy. The buddy chat service will allow you to chat with your close friends via text for free.


(7)  Social networking platforms:

These social interaction networks have helped individuals discover old school friends and also get new friends based on interests and region. Before this technology it would be next to impossible for you to find all your old friends and interact with them on instant share life and your past on instant. It would even be difficult to get new friends from other countries. But now that barrier has been removed by social networks like facebook.com 


(8)  Parental security apps:

Gone are the days when you had to lie your parents about your location. Now with GPS tracking mobile apps, your parent will install this GPS enabled app and they can see where you are. These apps also have maps which indicate red zones so you can tell if your child is in that area.when something wrong is detected the app will notify the parent that their child might be in danger.


(9)  Free internet calls :

Friends can call each other for free using free internet call centers. A good example is SKYPE. With skype software installed on my laptop,  I can communicate with my friends for free if they also have skype on their laptops. This software can also be installed on smart phones. Get this software from skype.